17 Best Marketing Books
We analyzed 5+ expert sources, curated book lists, and recommendations from successful people to find the 17 best marketing books according to the internet — not just one person's opinion. Each book on this list was mentioned by at least two independent sources, and the ranking is based on how frequently each title appears across all sources studied. This consensus-based approach ensures you get recommendations backed by multiple experts, not a single reviewer's bias.
Goal: Find the best Marketing books according to the internet (not just one person's opinion).
Method:
- Search for "best marketing books" and study the top 5+ pages.
- Add only the books mentioned 2+ times.
- Rank the results neatly here.
17 Best Marketing Books
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Made to Stick
Why Some Ideas Survive and Others Die
Also recommended by:
Brian Armstrong, Ev Williams, Andrew Wilkinson, Changpeng Zhao, Sahil Lavingia
Positioning
The Battle for Your Mind
Also recommended by:
Influence
The Psychology of Persuasion
Permission Marketing
Turning Strangers into Friends and Friends into Customers
Also recommended by:
Originals
How Non-Conformists Move the World
Also recommended by:
Peter Thiel, Richard Branson, Tim Urban, Ray Dalio, Seth Godin, Arianna Huffington, Tony Hsieh, Whitney Wolfe Herd, Anthony Pompliano, Kat Cole, Sheryl Sandberg, Jodie Cook
Contagious
Why Things Catch On
Also recommended by:
Top of Mind
Use Content to Unleash Your Influence and Engage Those Who Matter To You
Blue Ocean Strategy
How to Create Uncontested Market Space and Make the Competition Irrelevant
Also recommended by:
Tim Ferriss, Aaron Levie, Daymond John, Russell Brunson, Patrick Bet-David
Don't Make Me Think
A Common Sense Approach to Web Usability
Also recommended by:
Ev Williams, Brian Armstrong, Jeff Atwood, Nick Ganju, Garry Tan
Crushing It!
How Great Entrepreneurs Build Their Business and Influence-and How You Can, Too
Also recommended by:
Hooked
How to Build Habit-Forming Products
Also recommended by:
The Anatomy of Buzz
How to Create Word of Mouth Marketing
Also recommended by:
Buyology
Truth and Lies About Why We Buy
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Content Inc.
Start a Content-First Business, Build a Massive Audience and Become Radically Successful (With Little to No Money)
Epic Content Marketing
How to Tell a Different Story, Break through the Clutter, and Win More Customers by Marketing Less
Everybody Writes
Your Go-To Guide to Creating Ridiculously Good Content
Hacking Growth
How Today's Fastest-Growing Companies Drive Breakout Success
Sources
- 1
The top 10 marketing books of all times
invespcro.com
- 2
28 Marketing Books to Read This Year (2022)
shopify.com
- 3
The 23 Best Marketing Books Of All Time | Digital Authority Partners
digitalauthority.me
- 4
25 Marketing Books You Should Be Reading
neilpatel.com
- 5
10 Best Marketing Books of All Time - Small Business Trends
smallbiztrends.com
Edited by
Software engineer whose passion for tracking book recommendations from podcasts inspired the creation of MRB.
Lead investor at 3one4 Capital whose startup expertise and love for books helped shaped MRB and its growth.
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