Books Recommended by Guy Kawasaki
Crossing the Chasm
Marketing and Selling High-Tech Products to Mainstream Customers
Geoffrey A. Moore
Source: "Entrepreneurs should read this book when they are cranking out their 'conservative' sales projections." - Guy Kawasaki
Leadership Lessons from Patrick McGovern, the Visionary Who Circled the Globe and Built a Technology Media Empire
Source: "It's about time that Pat's vision and wisdom sees the light of day." - Guy Kawasaki
Did Guy Kawasaki recommend all these books?
Not necessarily. This book list has Guy Kawasaki must-read recommendations, but it also has a mix of mentions and suggestions.
How do you know Guy Kawasaki mentioned these books?
Every suggestion made by Guy Kawasaki is validated by our editors. You can find the sources to the recommendations linked next to the books.
Did Guy Kawasaki actually create this list?
No. This reading list was curated by our editors based on confirmed mentions from Guy Kawasaki, the sources are made available under each recommendation.
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