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17 Best Growth Hacking Books

We analyzed 5+ expert sources, curated book lists, and recommendations from successful people to find the 17 best growth hacking books according to the internet — not just one person's opinion. Each book on this list was mentioned by at least two independent sources, and the ranking is based on how frequently each title appears across all sources studied. This consensus-based approach ensures you get recommendations backed by multiple experts, not a single reviewer's bias.

Goal: Find the best Growth Hacking books according to the internet (not just one person's opinion).

Method:

  1. Search for "best growth hacking books" and study the top 5+ pages.
  2. Add only the books mentioned 2+ times.
  3. Rank the results neatly here.

17 Best Growth Hacking Books

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1

Traction

How Any Startup Can Achieve Explosive Customer Growth

by Gabriel Weinberg
2

Growth Hacking

Silicon Valley's Best Kept Secret

by Raymond Fong
3

Hacking Growth

How Today's Fastest-Growing Companies Drive Breakout Success

by Sean Ellis
4

Contagious

Why Things Catch On

by Jonah Berger

Also recommended by:

Changpeng Zhao

5

Hooked

How to Build Habit-Forming Products

by Nir Eyal

Also recommended by:

Marc Goodman

6

Growth Hacker Marketing

A Primer on the Future of PR, Marketing, and Advertising

by Ryan Holiday
7

The Paper Plane Plan

Growth Hacking Techniques Especially for the B2B Service Industry

by Ross Davies
8

Growing Happy Clients

Our Processes & Experiences for Growing Fortune 500 Corporates & the Fastest Growing Scaleups

by Daphne Tideman
9

The Growth Handbook

by Intercom
10

Blitzscaling

The Lightning-Fast Path to Building Massively Valuable Companies

by Reid Hoffman
11

Don't Make Me Think

A Common Sense Approach to Web Usability

by Steve Krug
12

Viral Loop

From Facebook to Twitter, How Today's Smartest Businesses Grow Themselves

by Adam L. Penenberg

Also recommended by:

Keith Rabois, Ryan Hoover, Tim Draper

13

100 Days of Growth

by Sujan Patel
14

Explosive Growth

A Few Things I Learned While Growing My Startup To 100 Million Users & Losing $78 Million

by Cliff Lerner
15

Lean Analytics

Use Data to Build a Better Startup Faster

by Alistair Croll
16

Product-Led Growth

How to Build a Product That Sells Itself

by Wes Bush
17

Ready, Set, Growth Hack

A Beginners Guide to Growth Hacking Success

by Nader Sabry

Sources

Edited by

Richard Reis

Software engineer whose passion for tracking book recommendations from podcasts inspired the creation of MRB.

Anurag Ramdasan

Lead investor at 3one4 Capital whose startup expertise and love for books helped shaped MRB and its growth.

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17 Best Growth Hacking Books (2026)