17 Best Growth Hacking Books
We analyzed 5+ expert sources, curated book lists, and recommendations from successful people to find the 17 best growth hacking books according to the internet — not just one person's opinion. Each book on this list was mentioned by at least two independent sources, and the ranking is based on how frequently each title appears across all sources studied. This consensus-based approach ensures you get recommendations backed by multiple experts, not a single reviewer's bias.
Goal: Find the best Growth Hacking books according to the internet (not just one person's opinion).
Method:
- Search for "best growth hacking books" and study the top 5+ pages.
- Add only the books mentioned 2+ times.
- Rank the results neatly here.
17 Best Growth Hacking Books
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Traction
How Any Startup Can Achieve Explosive Customer Growth
Also recommended by
3 people
Alexis Ohanian recommended this bookAlexis Ohanian
"The question every founder asks after shipping is always: how do I get traction? This book actually answers it." - Alexis Ohanian
Alexis Ohanian's recommendation of this book 
James Altucher recommended this bookJames Altucher
"'How do I know if my business is getting traction, or how do I get traction for my business, or how do I get users?' [This book] answers all of these questions and more." - James Altucher
James Altucher's recommendation of this book 
Seth Godin recommended this bookSeth Godin
"The latest, most specific tactics from the red-hot center of the internet marketing universe. From someone who has done it. Twice." - Seth Godin
Seth Godin's recommendation of this book
Growth Hacking
Silicon Valley's Best Kept Secret
Hacking Growth
How Today's Fastest-Growing Companies Drive Breakout Success
Contagious
Why Things Catch On
Also recommended by
1 person
Changpeng Zhao recommended this bookChangpeng Zhao
"A must-read for all product designers and marketers, and a lot of people in our team have taken the lessons in this book to heart." - Changpeng Zhao
Changpeng Zhao's recommendation of this book
Hooked
How to Build Habit-Forming Products
Also recommended by
1 person
Marc Goodman recommended this bookMarc Goodman
One of Marc Goodman's answers to "sources you've learned from in the last year?"
Marc Goodman's recommendation of this book
Growth Hacker Marketing
A Primer on the Future of PR, Marketing, and Advertising
The Paper Plane Plan
Growth Hacking Techniques Especially for the B2B Service Industry
Growing Happy Clients
Our Processes & Experiences for Growing Fortune 500 Corporates & the Fastest Growing Scaleups
The Growth Handbook
Blitzscaling
The Lightning-Fast Path to Building Massively Valuable Companies
Also recommended by
8 people
Bill Gates recommended this bookBill Gates
"The case studies you’re about to explore and the tools you’re about to gain have never been more relevant. This is an ideal moment to be reading this book." - Bill Gates
Bill Gates's recommendation of this book 
Vinod Khosla recommended this bookVinod Khosla
"An insightful book on how to scale at a very fast pace and more importantly WHEN." - Vinod Khosla
Vinod Khosla's recommendation of this book 
Brian Chesky recommended this bookBrian Chesky
"Shares some of the key secrets for building mission-oriented, global businesses at speed." - Brian Chesky
Brian Chesky's recommendation of this book 
Sam Altman recommended this bookSam Altman
"Have been waiting for it to come out so that I can recommend it to everyone." - Sam Altman
Sam Altman's recommendation of this book 
Eric Schmidt recommended this bookEric Schmidt
"Paints the picture, with key case studies, of what it really takes to build a market-leading company." - Eric Schmidt
Eric Schmidt's recommendation of this book 
Anthony Pompliano recommended this bookAnthony Pompliano
"No brainer pick up for every entrepreneur and investor." - Anthony Pompliano
Anthony Pompliano's recommendation of this book +2
More recommendations
- Changpeng Zhao
"Has been very helpful to Binance as we chart our growth as an organization." - Changpeng Zhao
- Sheryl Sandberg
"Shows how companies can build value for customers and shareholders in the digital age." - Sheryl Sandberg
- Changpeng Zhao
Don't Make Me Think
A Common Sense Approach to Web Usability
Also recommended by
5 people
Ev Williams recommended this bookEv Williams
On the "books read" section of Ev Williams' GoodReads profile.
Ev Williams's recommendation of this book 
Brian Armstrong recommended this bookBrian Armstrong
"A framework to simulate how customers experience your product, especially the moments of confusion." - Brian Armstrong
Brian Armstrong's recommendation of this book 
Jeff Atwood recommended this bookJeff Atwood
"The single best book on usability I've ever read." - Jeff Atwood
Jeff Atwood's recommendation of this book 
Nick Ganju recommended this bookNick Ganju
"About usability and making software and user interfaces that are friendly to people." - Nick Ganju
Nick Ganju's recommendation of this book 
Garry Tan recommended this bookGarry Tan
"The simplest book I recommend everyone to read when they want to do design." - Garry Tan
Garry Tan's recommendation of this book
Viral Loop
From Facebook to Twitter, How Today's Smartest Businesses Grow Themselves
Also recommended by
3 people
Keith Rabois recommended this bookKeith Rabois
Keith Rabois recommended this book on a Medium blog post.
Keith Rabois's recommendation of this book 
Ryan Hoover recommended this bookRyan Hoover
"Interesting stories about today's biggest viral web businesses but lacking insights, imho." - Ryan Hoover
Ryan Hoover's recommendation of this book 
Tim Draper recommended this bookTim Draper
"[One of the books] that are recommended or required at Draper University." - Tim Draper
Tim Draper's recommendation of this book
100 Days of Growth
Explosive Growth
A Few Things I Learned While Growing My Startup To 100 Million Users & Losing $78 Million
Lean Analytics
Use Data to Build a Better Startup Faster
Product-Led Growth
How to Build a Product That Sells Itself
Ready, Set, Growth Hack
A Beginners Guide to Growth Hacking Success
Sources
- 1
Top 17 Growth Hacking Books to Read in 2022
growthrocks.com
- 2
15 Best Growth Hacking Books to Read in 2023
teambuilding.com
- 3
Top 10 Books on Growth and Growth-Hacking
userguiding.com
- 4
23 Best Growth Hacking Books for Growth Hackers & Startup Founders
growwithward.com
- 5
The 13 best growth hacking books for marketers - Growth Method
growthmethod.com
Edited by
Software engineer whose passion for tracking book recommendations from podcasts inspired the creation of MRB.
Lead investor at 3one4 Capital whose startup expertise and love for books helped shaped MRB and its growth.
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