Books Recommended by Rory Sutherland
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Wanting
The Power of Mimetic Desire in Everyday Life
Luke Burgis
Source: "I hope everybody else enjoys this book as much as I did." - Rory Sutherland
1 recommenderObliquity
Why Our Goals Are Best Achieved Indirectly
John Kay
Source: "The best short read for businessfolk." - Rory Sutherland
1 recommenderTraffic
Why We Drive the Way We Do (and What It Says About Us)
Tom Vanderbilt
Source: "Should be a set text in schools." - Rory Sutherland
1 recommender- 1 recommender
$100M Offers
How To Make Offers So Good People Feel Stupid Saying No
Alex Hormozi
Source: "Truly excellent book." - Rory Sutherland
2 recommenders- 1 recommender
Obvious Adams
The Story of a Successful Businessman
Robert R Updegraff
Source: "Superb business book." - Rory Sutherland
1 recommender- 1 recommender
When More Is Not Better
Overcoming America's Obsession with Economic Efficiency
Roger L. Martin
Source: "Excellent book." - Rory Sutherland
1 recommenderSeeing Like a State
How Certain Schemes to Improve the Human Condition Have Failed
James C. Scott
Source: "A fabulous book." - Rory Sutherland
2 recommenders
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