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Marty Cagan

Marty Cagan Book Recommendations

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18 Books Recommended

Whistleblower

My Unlikely Journey to Silicon Valley and Speaking Out Against Injustice

by Susan J. Fowler

"Remarkable." - Marty Cagan (Source)

UX for Lean Startups

Faster, Smarter User Experience Research and Design

by Laura Klein

"My favorite book yet in the Lean series." - Marty Cagan (Source)

The Lean Startup

How Today's Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses

by Eric Ries

"Buy it." - Marty Cagan (Source)

The Hard Thing About Hard Things

Building a Business When There Are No Easy Answers

by Ben Horowitz

"Trust me: if you're a leader in tech, the best thing you can do in 2014 for your company is to read [this book]." - Marty Cagan (Source)

Sprint

How to Solve Big Problems and Test New Ideas in Just Five Days

by Jake Knapp

Marty Cagan mentioned this book on twitter. (Source)

Measure What Matters

How Google, Bono, and the Gates Foundation Rock the World with OKRs

by John Doerr

"Does a good job overall - worth reading." - Marty Cagan (Source)

The No Asshole Rule

Building a Civilized Workplace and Surviving One That Isn't

by Robert I. Sutton

Marty Cagan recommended this book on Twitter. (Source)

Also recommended by:

Safi Bahcall

Intentional Integrity

How Smart Companies Can Lead an Ethical Revolution

by Robert Chesnut

Marty Cagan mentioned this book on twitter. (Source)

The Inmates Are Running the Asylum

Why High Tech Products Drive Us Crazy and How to Restore the Sanity

by Alan Cooper

"This is from one of my favorite books." - Marty Cagan (Source)

Also recommended by:

Brian Armstrong, Jeff Atwood

Car Guys vs. Bean Counters

The Battle for the Soul of American Business

by Robert A. Lutz

"Very relevant to so many companies today." - Marty Cagan (Source)

Educated

A Memoir

by Tara Westover

"My personal favorite book of 2018." - Marty Cagan (Source)

What You Do Is Who You Are

How to Create Your Business Culture

by Ben Horowitz

"Pretty tough job to follow up his earlier book, but he did. It's truly exceptional." - Marty Cagan (Source)

The Making of a Manager

What to Do When Everyone Looks to You

by Julie Zhuo

"If you're a manager of product, design or engineering for a company built on empowered product teams, it's worth your time." - Marty Cagan (Source)

Continuous Discovery Habits

Discover Products that Create Customer Value and Business Value

by Teresa Torres

"For aspiring strong product people to get their career started in the right direction." - Marty Cagan (Source)

Loved

How to Rethink Marketing for Tech Products

by Martina Lauchengco

"I just listened to [this] audio book sample and [the author] sounds like a professional narrator." - Marty Cagan (Source)

Build What Matters

Delivering Key Outcomes with Vision-Led Product Management

by Ben Foster

"Lots of good advice." - Marty Cagan (Source)

Working Backwards

Insights, Stories, and Secrets from Inside Amazon

by Colin Bryar

Marty Cagan recommended this book on Twitter. (Source)