Aaron Levie Book Recommendations
Aaron Levie is the co-founder and CEO of the enterprise cloud company Box.
(Read more on Wikipedia)9 Books Recommended
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Crossing the Chasm
Marketing and Selling High-Tech Products to Mainstream Customers
by Geoffrey A. Moore
"[One of] four good books that I would highly recommend reading if you're gonna build a B2B software company." - Aaron Levie (Source)
Also recommended by:
Andrew Ng, Drew Houston, Seth Godin, Ron Conway, Ev Williams, Guy Kawasaki, Bill Gurley, Changpeng Zhao, Chris Dixon
High Growth Handbook
by Elad Gil
"Jam-packs every useful lesson about building and scaling companies into a single, digestible book." - Aaron Levie (Source)
Also recommended by:
Reid Hoffman, Keith Rabois, Kathryn Minshew, Brian Armstrong, Max Levchin, Ryan Petersen, Alexis Ohanian, Chris Dixon
The Innovator's Dilemma
When New Technologies Cause Great Firms to Fail
by Clayton M. Christensen
"[One of] four good books that I would highly recommend reading if you're gonna build a B2B software company." - Aaron Levie (Source)
Also recommended by:
Jeff Bezos, Steve Jobs, Mark Cuban, Marc Benioff, Ben Horowitz, Drew Houston, Max Levchin, Tim O’Reilly, Ev Williams, Guy Kawasaki, Caterina Fake, Steve Blank, Michael Bloomberg, Marc Andreessen, Chris Dixon, Blake Scholl, Bill Gurley
Dealing with Darwin
How Great Companies Innovate at Every Phase of Their Evolution
by Geoffrey A. Moore
"Fantastic book." - Aaron Levie (Source)
Behind the Cloud
The Untold Story of How Salesforce.com Went from Idea to Billion-Dollar Company-and Revolutionized an Industry
by Marc Benioff
"[One of] four good books that I would highly recommend reading if you're gonna build a B2B software company." - Aaron Levie (Source)
Also recommended by:
Keith Rabois, Eric Schmidt, Tony Robbins, Russell Brunson, David Sacks
Blue Ocean Strategy
How to Create Uncontested Market Space and Make the Competition Irrelevant
by W. Chan Kim
"[One of] four good books that I would highly recommend reading if you're gonna build a B2B software company." - Aaron Levie (Source)
Also recommended by:
Tim Ferriss, Daymond John, Patrick Bet-David, Russell Brunson
Brotopia
Breaking Up the Boys' Club of Silicon Valley
by Emily Chang
Aaron Levie mentioned this book on Twitter. (Source)
Also recommended by:
Arianna Huffington, Tom Peters, Michael Bloomberg, Melinda Gates, Bill Gurley
Survival to Thrival
Building the Enterprise Startup - Book 1 The Company Journey
by Bob Tinker
"Suited for every B2B entrepreneur at varying stages of growth--must read by all!" - Aaron Levie (Source)
